2017 Genesis G90 — A New Luxury Nameplate

2017 Genesis G90Model Tested: 2017 Genesis G90

Engine: 3.3-liter, twin turbo V6

Transmission: 8-speed automatic

EPA Ratings: 17/city, 24/highway, 20/combined

Base Price: $68,100

As Tested: $69,050

Overview: The 2017 Genesis G90 is a totally new luxury sedan from Hyundai — which has spun its Genesis model off as its own brand. Larger than any previous Genesis, it’s available with all-wheel drive and V6 or V8 power.

Challenging the preeminent luxury nameplates — Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Lexus, Mercedes-Benz and Volvo — Genesis has nothing to fear. The previous Hyundai Genesis is now the Genesis 80 — and the all-new G90, the brand’s flagship.

The G90 is a long-wheelbase sedan, similar in size to the BMW 7 Series or Audi A8L. There are two powerplants available — a twin-turbo 365-horse, 3.3-liter V6 powering our test vehicle and a 5-liter, 420-horse V8. Both are paired with an 8-speed automatic. All-wheel drive is optional with either engine.

Walkaround: While styling isn’t exactly daring and is hauntingly familiar, the G90 has a definite presence suggesting power and luxury. The big, bold grille and rear styling both suggest German — not Korean — design.

2017 Genesis G90Interior: Roomy and elegantly appointed, the G90 captures the essence of luxury — heated, ventilated, multi-adjustable power leather seats in front; leather dash, door panels and steering wheel; real wood, stainless steel and aluminum trim; premium 17-speaker Lexicon sound; and power soft-close doors.

A 7-inch information screen sits between the tach and speedometer, with a 12.3-inch infotainment screen in the center of the dashboard, plus a color head-up display.

The G90 boasts all the latest safety features, plus three years of free service — including valet and free loaners.

Behind the Wheel: Interior noise at freeway speeds is almost nonexistent, with library-like quietness the hallmark of this vehicle.

On a round-trip to Portland, we found ride quality excellent, even giving all the multimode driving choices — Eco, Smart, Individual, Sport — a try. Even in Sport mode, nothing remotely suggests coarseness.

Acceleration was surprising, especially for a car this big. However, steering firms up as speed increases but with minimal driver feedback.

Bottom Line: The Genesis G90 is a quietly striking car, with plenty of room, respectable power, quality assembly, ultra-high comfort and lots of features for the money. The value formula may lack the prestige of established luxury brands, but for those who prioritize value, it lacks nothing.