New Volvo XC90 Launch now underway

One of Volvo’s’ most anticipated car launches of recent years — the all-new XC90 — has officially begun. Consumer insights have led to the development of many of the interior features of this all new SUV — including style details first previewed in three award-winning concept cars — highlight Volvo’s new design language which is inspired by the simplicity, functionality and beauty that has long been the trademark of Scandinavian design.

The full external reveal will take place in August.

The original XC90 was launched in 2002 and was the company’s top-selling model for seven consecutive years from 2003-2009. Volvo seeks to duplicate that feat with the all-new XC90 where the space and interior environment, world leading safety features and environmentally advanced powertrains have been in the forefront of the development of this new vehicle.

XC90 _Interior_1The modern and spacious interior is the most luxurious to have been designed for a Volvo. The most notable feature is the tablet-like touch screen — the heart of an all-new in-car control system — that’s virtually button free and represents an entirely new way for drivers to control their car and access a range of Internet-based products and services.

The new XC90’s interior combines the expected luxurious materials, such as soft Nappa leather and dark flame birch wood, with unique handcrafted details, including a gear-lever made of crystal from Orrefors, the famous Swedish glass maker, and diamond-cut controls for the start/stop button and volume control.

Long known as a safety pioneer, the all-new XC90 is the first Volvo to use the company’s Scalable Product Architecture (SPA). It creates a far wider range of design possibilities, improves driveability and permits the inclusion of the latest safety features and connected in-car technologies, while at the same time increasing interior space. This new architecture enables the company to strengthen and reinforce its aim that by the year 2020 no one will be killed or seriously injured in a new Volvo.

New seats and more interior spaceXC90_Interior_2
The new XC90 features an all–new seat design that combines comfort, ergonomics, support, and style in a beautifully crafted package that includes more interior space for passengers in both the second and third seat rows. The second row features three individual seats with recline adjustment. The sliding function can be used to create more legroom for the passengers in the third row — or to increase loading space if the third row seats are folded flat. An integrated child booster cushion in the center seat is optional.

The seats in the third row, which offer class-leading comfort for passengers with a height up to 5’7,” are slightly centered to offer occupants a theater-seat-type view. Special attention has also been given to ensure easy ingress and egress from the third row and ease of operation.

New four-zone climate system
The all-new Volvo XC90 can be specified with a four-zone climate system with individual settings for the occupants in the front seats and in the second row. A separate air-conditioning unit for the third row is optional.

More to come
Details about the all-new XC90 will continue to be released over the summer. They will include news about advancements in safety, interior air quality, technology — including chassis and powertrains, will start in mid-July and continue until the exterior launch at the end of August. Check back here for those details.